Proof:
what came back.
Performance joined back to the customer group it came from, and the connectors that make that possible. Every result is written back, so the next brief starts from what the last campaign taught you rather than from a blank page.
Written back
Every result
Sharpened by every correction you make
Every module
What came back
Performance with the audience attached, and the connectors that make it possible.
Analytics
Performance across campaigns joined back to the customer group it came from, so what worked includes who it worked on.
Read moreData Connectors
Your data from wherever it lives: direct connectors for the common sources, a file or warehouse route for everything else, verified on connect.
Read morePROOF module · Analytics
Every number with a person attached to it
Cross-campaign performance joined back to the audience segment it came from, so the answer to "what worked" includes who it worked on.
The same campaign, by who responded
Illustrative
Platform reporting cannot show this, because the platform does not know which of these people are your best customers.
Cross-campaign view
Performance across campaigns and channels in one place, rather than four exports.
Joined to segments
Which audience group actually responded, which is the part platform reporting cannot tell you.
Paid, organic and creator
All three in the same report, because that is the comparison people actually need.
Written back
Results feed what the platform knows about your brand, so the next brief is better informed.
PROOF module · Data Connectors
Verified when you connect them, not weeks later
Bring your data from wherever it lives. Direct connectors for the common sources, a supported file and warehouse route for everything else, and new integrations built where a brand needs one. Whatever the route, it is verified the moment you set it up.
Connections, checked at the source
Illustrative
Shopify
Verified. Orders, products, revenue.
Google Analytics 4
Verified.
Counter export, nightly
Verified. Scheduled file drop.
Distributor sales, weekly
Credentials expired, flagged the day it happened.
The last row is the point. A broken connection is caught while you can still fix it, not found later as a gap in a chart.
Shopify and Google Analytics 4
Direct connections for orders, products, revenue and site behaviour, authorised by you and verified at the moment you make them.
Your warehouse, or a scheduled file
A BigQuery table, cloud storage or SFTP for anything without an API, and direct upload when that is fastest. Supported first-class, not as a workaround.
Identity and audience connectivity
LiveRamp for resolving identity and pushing audiences outward, where a data partnership already exists.
Checked when you connect it
Credentials tested against the source while you are still on the screen that caused the problem, not three weeks later as a gap in a chart.
On the roadmap, not built yet
A model tuned on your brand alone
This one is a plan rather than a product, and we would rather show you the roadmap than imply it already exists. Today the models are external ones. What is genuinely ours is the brand context we ground them with, and that context is the corpus a tuned model would eventually learn from.
- Your data is not used for anyone else
- Tuned on your brand, not a shared pool
- Grounded in your market, not a generic one
Private model training
On the roadmap
See it on your own numbers
Ready to see what
came back?
Bring one campaign and one customer file, and we will show you the same numbers broken out by who actually responded.
No hard sell. If it's not a fit, we'll tell you.