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Platform Overview

One Platform.
Your Entire Marketing Operation.

Research, campaign work and reporting in one place, chosen module by module. Whichever parts you take, they read the same brand, the same competitor set and the same customer groups, so a finding in one becomes an action in another.

Platform Architecture

A continuous, self-improving loop - every output feeds the next cycle

Brand AI Assistant - Horizontal Intelligence Layer

Runs across all four pillars - agentic, context-aware, and governed by your Brand DNA

SIGNAL

The research

Brand DNA
Audience Intelligence
Competitor Radar
Social Listening
Time & Event Intelligence
AEO/GEO Monitor

STUDIO

Make and run

Content Studio
Campaigns
Media Planning
Budget Planner
Ads: Meta, Google, LinkedIn, Pinterest
Influencer Campaigns

PROOF

What came back

Campaign Analytics
Connected data sources
Your brand's memory
Straight back into Signal
PROOF feeds back into SIGNAL - intelligence compounds with every campaign cycle

SIGNAL - What the world tells you

Brand Velocity ingests data from every channel your brand touches - paid ads, organic, CRM, email, web analytics, social - and synthesizes it into a single live source of truth. No more jumping between dashboards. In plain terms: stop hunting for data across 10 different tools. Everything your brand knows, in one place.

  • Brand DNA Engine

    A living fingerprint of your brand - audience segments, creative performance, channel efficiency - updated in real time

  • Audience Intelligence

    Automatically groups your own customers into eight cohorts by how recently, how often and how much they buy, then builds a portrait of each one from real behaviour.

  • Competitor Edge Radar

    MCP-driven deep scans across 5+ platforms (LinkedIn, SEC Filings, Instagram) to surface SWOT and whitespace opportunities.

  • AEO/GEO Monitor

    See where your brand is cited, and where it is absent, in ChatGPT, Perplexity and Gemini answers.

  • Time & Event Intelligence (TEI)

    An advanced cultural calendar that assigns custom "Fit Scores" to global events specifically for your brand.

  • Unified Connectors

    Native ingestion from Shopify, LiveRamp, and your CRM to build the most accurate Brand DNA possible.

Live Signal Stream

Shopify
LiveRamp
+ Add integration

STUDIO - What you make and decide

Plan, brief, budget and publish across eleven channels: four ad platforms plus your own social, email and creator work. The parts you automate are the repetitive ones, and every campaign still has a person approving it.

  • Campaigns

    Publishing to Facebook, Instagram, LinkedIn, X, YouTube, Pinterest and WhatsApp, plus paid campaigns on Meta, Google, LinkedIn and Pinterest. Launch approved campaigns directly from the platform.

  • AEO/GEO Content Engineering Agent

    Content engineering, automated. Produces the structured, extractable pages that answer engines quote and cite.

  • Content Studio

    Brand-governed content generation for 16 platform-specific templates with automated approval workflows.

  • Influencer Campaigns

    Creator discovery matched to your Brand DNA, outreach, and performance tracked against the same campaigns as everything else.

  • Budget & Media Planning

    Centralized planning for all paid channels with version control, IO/RO management, and multi-level approvals.

Not sure how much to spend on Meta or LinkedIn?

Use our free Budget Advisor to get a personalised spend plan, expected outcomes, and a 90-day scaling strategy.

Try the Budget Advisor

Execution Agents

Campaign Action Agent

Running

Monitoring 12 campaigns · Last action: 4 min ago

↑ Shifted $800/day to high-intent retargeting segment

Narrative Agent

Generating

Weekly performance report · Est. ready in 3 min

Audience Sync Agent

Syncing segments to Meta & LinkedIn · Real-time

What sharpens as you use it

Illustrative. Real movement depends entirely on your data and category.

ROAS Prediction Accuracy91.4%
Audience Signal Strength84.2%
Creative Performance Model77.8%

Models improve with every campaign cycle. Your data stays private - we fine-tune on your brand's outcomes only.

PROOF - What came back

Every campaign outcome is processed into your brand's Your brand's memory. All competitor dynamics, social pulses, and sales patterns refine your vector context constantly, making every decision sharper over time.

  • Fine-tuned on your brand

    Models learn from your specific brand's data - not generic benchmarks. What works for your competitors may not work for you.

  • It starts from more each quarter

    Each result is written back against the customer group it came from, so the next brief starts from what the last campaign taught you rather than from a blank page. This is slow and it is the second year that looks different, not the second month.

  • Upcoming: Brand-Specific SLMs

    Moving beyond generic models to private, Small Language Models trained exclusively on your brand's unique vector memory.

Upcoming

What we are building now

Two things we are working on. Neither is live yet, and we would rather show you the queue than imply it already shipped.

Platform-Wide Assistant

In build. One assistant that works across Signal, Studio and Proof and remembers what you asked it in any of them. Today each module answers for itself; carrying that context between them is the piece being built.

Platform Assistant
Which audience cohort should we prioritise for the festive campaign?
Based on your purchase history, Champions and At-Risk cohorts have the highest fit score for this moment, 88 and 74 out of 100. Recommend shifting 18% of budget toward these segments.

Brand-Specific SLM

Planned. A model tuned on your own brand alone, never pooled with another customer. Today every model in the platform is an external one, and what is genuinely ours is the brand context we ground it with. We would rather show you the roadmap than imply it already exists.

Brand SLM One per brand, never shared
Brand voiceIn your context
Audience contextIn your context
Campaign historyIn your context

Integration Ecosystem

Works with your existing stack.

Connect the accounts your brand already runs. Everything below is live today, and every connection is verified at the moment you make it rather than failing quietly later.

Publish and engage

Connect an account once, then schedule and publish from one queue.

Facebook

Pages · Posts · Comments

Instagram

Business accounts · Posts · Reels

LinkedIn

Company pages · Posts

X

Posts · Profile activity

YouTube

Videos · Channel metrics

WhatsApp

Broadcasts · Scheduled sends

Pinterest

Pins · Boards

Advertise

Build, launch and manage paid campaigns without leaving the platform.

Meta Ads

Campaigns · Ad sets · Creatives

Google Ads

Search campaigns

LinkedIn Ads

Campaign Manager · Sponsored content

Pinterest Ads

Campaigns · Ad groups

Bring your data

Your commerce, analytics and customer data, verified the moment you connect it.

Shopify

Orders · Revenue · Products

Google Analytics 4

Sessions · Conversions

BigQuery

Warehouse tables

Cloud storage & SFTP

Scheduled file drops

LiveRamp

Identity · Audience connectivity

Your own files

CSV or Excel, any structured data

Need something that is not here? Tell us on a demo call. We would rather say not yet than pretend.

Common Questions

Questions about the platform

The questions that come up most before a demo.

Ready to see it in action?

Live product demo. Personalized to your brand and challenges.

Just have a question? Send us a note

Book a Demo